Local SEO

Local SEO (search engine optimization) involves strategies that increase the visibility of your site in the target location.

By concentrating your optimization efforts on a specific area, instead of a more global market, you get rid of the global competition. If you have a lot of competition in your niche, this is one way of gaining ground, particularly in the search engines, where you will find visitors and potential customers.

Keyword Research

Keyword research is an integral part of local SEO. In targeting a specific area, you will need to go beyond basic words and target specific words to narrow your competition and make your business site more relevant to the local web surfers.

Proper keyword search requires time and use of quality keyword research tools that help in finding words and phrases for the titles, anchor text, web copy, as well as PPC (pay-per-click) campaigns for your business site.


Off-Page Local SEO

Off-page SEO is also a very important component of local SEO. It involves spreading the word about your business in local directories and joining local marketing groups. Always keep your target demographic in mind while marketing off-page.

Off-page optimization also involves linking the business site from sites that target your local geographic. This helps Google, Yahoo and other search engines see your online business as relevant to a specific geographic location and demographic.

Why Us?

Because we provide our clients with Local SEO services that help them dominate the search engines rankings and get web traffic that converts.